More Than a Meal

Every day, the factory canteens across Manisa OSB serve countless meals. With A Bowl of Food (Bi’ Kap Yemek), a joint initiative of Manisa OSB and Manisa Metropolitan Municipality, food that would otherwise go to waste is prepared hygienically and delivered to the municipality’s Animal Life Center, where it feeds the city’s street animals.

Our brief was not just to make a video. It was to make a meaningful story visible: preventing waste, growing the habit of sharing and touching the lives of our four-legged friends.

Serving line in a factory canteen at Manisa OSB
Bi’ Kap Yemek containers being loaded for delivery

From Script to Screen

We handled the project end to end. In pre-production we built the creative concept, wrote the script and planned every location along the journey of a single meal.

During production our team filmed across the industrial zone – canteens, kitchens and loading areas – followed the delivery on the road with drone shots, and spent time with the animals at the Animal Life Center. In post-production we edited the film, graded the colour and designed the motion graphics and title cards that carry the project’s visual identity.

Drone shot of the route from Manisa OSB to the Animal Life Center
Mother and puppies house at the Animal Life Center

A Story Made to Be Shared

The result is a warm, 90-second film that follows a meal from the factory canteen to a shelter bowl, and shows how an industrial zone and a city can take care of their animals together.

Watch the film on Instagram

Production by 1311 CO. Everything starts with a good CO.

A shelter dog eating a Bi’ Kap Yemek meal
Patili dostlarımıza Bi’ kap yemek: closing title card of the film